AT&T “Dog”

Zoic anthropomorphizes neurotic house pets in the comedic :60 “Dog” for AT&T out of BBDO NY. The spot features the charmingly paranoid French bulldog Brutus gabbing about how his owners’ home seems to have a life of its own. Zoic created a CG head replacement for the canine, carefully utilizing on set references to ensure that the dog’s natural nuances would remain intact.